Tracy Evans, Partner at Open Strategy Partners and Mannheim Business School MBA, brings to the table more than 12 years of strategic marketing, technology, and management experience, spanning classic enterprise environments as well as the digital startup scene, where she has helped organisations connect their value propositions to their target audiences. She has presented dozens of workshops, seminars, and sessions for a variety of audiences across the business world, from startups to enterprise leaders to open source core development teams, agencies, and events.